I create stories that people feel something about.

Brand Narrative

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Tone of Voice

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Editorial Strategy

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Copywriting

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Editing

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Brand Narrative – Tone of Voice – Editorial Strategy – Copywriting – Editing – 

Work

I’ve worked with emotionally resonant fashion, lifestyle and beauty companies, as well as scale-up brands.

Vogue

Selfridges & Co

Victoria Beckham

Bally

Mr Porter

ONER

  • Selfridges & Co – SuperSelf Campaign 2022

  • Selfridges & Co –  SuperMarket Campaign 2022

  • Selfridges & Co – SuperFutures Campaign 2022

  • Selfirdges & Co – Project Earth 2021

  • ONER – Spring Seasonal Campaign 2026

  • ONER – Out in ONER Campaign 2026

  • ONER – Show Up Campaign 2026